The Secret My Lawyers & Accountants Didn’t Even Know About – How to Get a Business Loan

Stop! Turn off your cell phone.

Quit tweeting and texting for the next 4 minutes. Grab a cup of coffee.

Shut the door so there are no distractions. This is that important!

Because I’m about to reveal to you the greatest secret to getting a business loan for as much as $25,000, $50,000 or even $250,000 – even when the bank says “NO!” and even if you don’t have perfect credit.

I have to warn you though… Don’t pay attention to the credit card companies. Forget everything you’ve heard. You can actually hurt your chances of getting the small business loan you need if you follow their advice.

It’s true. Why? Because they’re more concerned about raking in record profit margins and reaping huge bonuses! They don’t care about your business or if you get a business loan.

Credit cards companies want you to keep piling up debt on your high-interest personal credit and hold you personally liable for your expenses.

Do you think they really care if it takes you 10, 20 or 30 years to pay it back? Or if lowering your spending limit for no good reason has affected your business? Or if your personal credit is destroyed while you try to build the business of your dreams?

Of course not. Not when it means more money for them! And let’s not leave out the banks. Business lending is at all-time lows. Think they’re interested in taking a risk, however small it may be?

The secret… How to get a Business Loan

But there’s a little known secret that most small and mid-size business owners don’t know about. Heck, even most credit card companies don’t advertise it. I didn’t even know about it and I’d been running businesses for years!

Accountants I’ve used for years weren’t aware of it. Lawyers who I’ve paid up to $700 an hour didn’t know about it. But I’m about to reveal it to you right now and it won’t cost you a penny…

I’m not going to make you read every word of this or make you jump through hoops to get the secret. I know you’re busy so I’m going to give it to you right now and then explain how to make this secret work for you.

Here it is: You can get a small business loan. Usually reserved for large corporations, there’s a 7-step process for small and mid-size business owners to get the business loan they need without a traditional personal guarantee.

Mystery solved! More about that in a moment…

Whether you’re looking for a start up business loan, have an existing business or if you’re buying a business or franchise, you can now access working capital.

Don’t have perfect personal credit? No problem.

It doesn’t even matter if you have less than perfect personal credit. You can still get business financing, whether that’s a merchant cash advance, or business loans with bad credit.

That’s right. You no longer have to rely on your personal credit to finance your business. You can rebuild your personal credit and create a business credit profile to get the business loan you need to grow your business.

Imagine not relying on just personal credit cards to finance your marketing, purchase inventory or pay for expenses… sleep easier every night knowing one misstep won’t cost you your family’s home… and get access to much needed working capital so you can expand. That’s a dream come true for many business owners I work with, especially right now.

Does this sound familiar?

“We’re very sorry to inform you that your credit limit has been reduced due to current economic conditions… “blah, blah, blah!

Take one client we’re working with right now. Mike owns a dozen wireless phone stores. This is his most recent venture after successfully running other small businesses for more than 30 years. And just like he’s always done, he financed his inventory with his American Express card.

Every month he bought $50,000 worth of inventory, sold it and paid it off before the end of the month. But just a few months ago, his purchase was declined. American Express reduced his credit limit from $50,000 to $30,000 without any notice – not because of anything he had done.

The only response he got went something like this: “We’re very sorry to inform you that your credit limit has been reduced due to current economic conditions… ” blah, blah, blah! So he had to scramble to find other ways to finance his inventory. A short while later his $30,000 inventory purchase declined. Why? Because his credit limit was reduced to $20,000. Then his credit was squeezed again to $10,000.

It gets worse. As his credit is getting squeezed American Express is reporting to the other credit bureaus that his credit is being reduced so they also follow suit.

Meanwhile, the amount of debt as a percentage of his total available credit or what’s called his debt utilization rate increases. This is one of the most important indicators creditors look at when evaluating a credit score – and Mike’s personal score was dropping like a brick.

When he came to us, we immediately showed him how he could separate his business credit from his personal credit and his first reaction was, “I didn’t know I could do this. Are you telling me that I could have been building business credit and may still be able to get a small business loan?”

The answer is, “Yes!”

We’re working with him to help him and he’s borrowed $100,000 that does not have a traditional personal guarantee.

You really can get the funding you need without putting your personal credit at risk.

I’ll show you how in just a moment. But first I think it’s important that you know a bit more about me.

I own a firm that specializes in helping business owners get the business loans they need to finance their businesses without sacrificing their personal credit.

If you’re like me you probably thought business funding wasn’t even an option.

As a small business owner (prior to starting my own financing company), I personally guaranteed everything because I thought that’s the way it was done. I even prided myself on how well I did it while growing my Internet marketing business. I started with a $5,000 line of credit on my American Express and I played the 30-day float. Over time, I was regularly spending $300,000 on my card – every month!

If anything went wrong the expenses would have crushed me. I didn’t have that kind of money to cover the costs! Fortunately, I was lucky enough to avoid disaster.

The professional company docurex provides all the information on due diligence software.

The Importance of Automotive Filter Changes

Humans require clean, easy-to-breath air in order to live. And just like humans, vehicles also need to be able to “breathe” clean air in order to survive. While human lungs make it possible to breathe, a vehicle’s air filters do just the same. But after some time, they begin to accumulate mass amounts of dirt, debris, and other airborne particles, which eventually decreases their quality and function. For this reason, it is critical to have your vehicle’s engine and cabin air filters inspected and changed on a routine basis to promote safe and efficient driving. Continue reading to learn more about the importance of routine automotive filter changes.

Air Filters

Keep in mind that your car’s air filters are your first line of defense against irritating and obstructive airborne contaminants. Dirt, dust, pollen, mold spores, exhaust gases, bacteria, and more are examples of airborne contaminants that have the ability to negatively affect the quality and performance of your engine and vehicle as a whole. And according to Community Car Care, there is a 1 in 5 chance that YOUR car needs an air filter change right now! Many drivers are guilty of overlooking this small but highly-necessary scheduled maintenance.

Engine Damage

The long list of airborne contaminants can have a powerful impact on your vehicle’s engine, and in a very negative way. Everything from pistons, cylinders, and cylinder walls, to piston rings and bearings, are just a few areas of a car engine that can begin to lose performance value from clogged or dirty air filters. Over time, neglecting to change them can lead to serious engine malfunctions and breakdowns, which means frustrating, costly repairs.

Cabin Filters

If you like to have clean, breathable interior air that smells good, you need to change your air filters on a routine basis. Once they start to become clogged, they begin to slowly lose their ability to do their job. So once they are entirely clogged, you can suffer some mild but irritating consequences, such as musty smells, sore throat, coughing, itchy eyes, tightening of the chest, and more. Changing them regularly keeps the interior environment of your car fresh and easy to breath.

Schedule

Refer to your vehicle’s owners’ manual for the manufacturer recommendations on factory scheduled maintenance. The general rule of thumb is to have your air filters inspected and changed every time you take your car in for an oil change. In fact, it is often a part of oil change packages. This should be every 3,000 miles or so. Talk to your mechanic for professional advice.

The Seven Wonders of the World

The world around is filled with all kinds of wonders and we can gaze at them only by opening our eyes and our hearts. After all you need to believe in magic to be able to believe it. However, if you’re someone who is a bit on the cynical side, we bring to you a list of the wonders that exist all around the world. If you are a fan of archeology, history or travelling you’re definitely going to enjoy this article. Oh and if you plan to travel after reading this, don’t forget to look into Cathay Asia Airlines.

1. The Great Pyramid of Giza
The crown jewel of Egypt and the only surviving architecture from the original Seven Wonders of the Ancient World, this pyramid is truly a sight to behold. This pyramid is said to be built as a tomb to the Egyptian Pharaoh Khufu. The building is approximately 480 feet tall and was the tallest building in the world for more than 3800 years. This pyramid when built was outlined with a limestone casing which with time got destroyed. Now you can only see the casing near the bottom of the pyramid whereas the top exposes us to the inner lining of the pyramid.

2. Petra, Jordan
Petra is often called the city of rose due to the red colored stones that it is made of. This beautiful hidden city is famous for its architectural grace and the water conduit system. Even though the city is located in Jordan, it was actually discovered by a Swiss explorer in the early 19th century. This place is also said to have structures that are more than 2000 years old.

3. Christ the Redeemer, Rio De Janeiro
This miracle took a total of nine years to be constructed due to the its location on the top of a cliff. This is the third largest statue of Jesus in the world. The raw materials for this statue were actually imported from Sweden. This beautiful statue was actually constructed as a sign of peace, to show that Christ loves everyone.

4. The Great Wall of China
This wall that stretches over 8000 kilometers was built over a period of 2000 years and renovated over time by many different Chinese dynasties. It is said that millions of people died while building the wall and that they’re buried within the Wall’s foundations. The Wall is also famous because it is the only structure on Earth that can be seen from the moon without any aids. Fascinating right? Go check it out yourself!

5. The Colosseum
This fighting ground of the roman gladiators took 8 years to build and was designed by the Roman Poet Virgil. The Colosseum has more than 80 entrances and can house 50,000 people at one time. It receives millions of visitors every year and is therefore the biggest tourist attraction in Rome.

6. The Leaning Tower
This beautiful tower located in Pisa is famous because of the way it inclines with height. The architecture has been constructed in a way that makes it feel tilted. If you’re ever in Italy, this is a must place to go to.

7. Taj Mahal
Constructed by an emperor in the memory of his beloved wife, this palace is a symbol of love for the entire world. The intricate architecture and carving inside this Mahal will make you fall in love with it. And if you don’t believe us, why don’t you go see it yourself? All you have to do is book your ticket using Cathay Asia Airlines.

How to Make Social Media an Asset for Your Network Marketing Business

With many different social media platforms to choose from, your head may be spinning and you could be confused about which ones to use and why you would use them. In this article, we are going to talk about how to make social media an asset for your network marketing business.

Network marketing is very much a business of influence and emotion. If people don’t feel like working with you or they don’t feel like buying from you then they won’t. There are plenty of other people they can find your product and service through and that is why you want to use social as an asset to get in front of more people and help them choose you.

Building Know, Like & Trust

If people feel like they know, like and trust you because they have been following you on social, they are much more likely to buy from you than someone they just met. Social media can be used to share inspiring messages, family photos, dreams, and goals. Share these things with people and you they will be more likely to do business with you. This is one of the ways to make social an asset for your business.

Getting In Front of More Eyeballs

Social media helps you get in front of more people. Having a consistent social presence will help you leverage this virtual real estate to share your message with people. Instead of having to run around all over the place in your car, you can find people through social media and generate sales and new team members online.

It is very simple to be able to build social media into an asset but you have to be consistent. You at least want to post once a day so that you can stay top of mind with your audience.

How Can a Packaging Custom Box Increase Your Sales and Attract More Customers?

Nowadays, marketing is everything, without a proper strategy and resources for advertising your company will not produce the results that you expect. In order to create these, you will also need a nice crafted, good looking product and of course, a custom box for packaging and shipping, because look matters. Most importantly look sells, so if you want to boost your product sales than be sure you create a unique and professional image of your product using custom boxes, that fits your product and adds a visual impact that determines customers to buy it. Let’s see how your custom box should look, in order to make a hit.

What colors should I use?
Well, statistics shows that for every type of product you should use a different color, that matches the product description. For example:

For food industry is recommended to use red, because it is found in many fresh products.

Brown can be used for furniture and wooden objects because it represents the natural color of the wood.

Green in usually associated with ecological products, so if your business is anything about environment protection this is your color.

Black can be used for household objects or miscellaneous things, it inspires confidence and control, this way showing you rule the market.

White it is associated with cleaning products because when you see white usually means cleanliness.

You can combine as many colors as you want and you obviously don’t have to respect these rules but as I said, these matches the products description so these should be your first options. But color isn’t everything, style counts too so we are heading to

How should my box look and what style should I choose?
Since now minimalist look is more and more appreciated, I think that this is the best approach. Also, text logo is a trend too so keep your custom box simple but elegant, to look professional, and to guarantee you a success.

A box loaded with too many information will scare the customers and will create a less attractive design.

Using multiple colors for my box
For the minimalist design, it is recommended to use a combination of 2 colors, one for the text and one for the background, usually, a good choice is to associate red and black, or white and gold. This colors create an elegant look and add more value to the product.

You can go for white and red too, or light green and pink, there are endless possibilities to make your custom box look very appealing are stylish, and also a high contrast between the colors will create an awesome effect and it will immediately attract customers.

You can use as many colors as you want but I don’t think you want your box to look like a rainbow. Keep it simple and you will succeed.

What type of box should I use?
There are many types but you have to choose one that makes your product stand out. For example, you can use Corrugated Trays for food, a Regular Slotted Container for small objects or a Full Over Lap for heavy items, choose the one that matches your product.

Be aware of how your product looks, it is very important to attract your first-time customers by the look of your product and then by the quality.

Your 50 – Part 2 – The Keys to Starting Your Own Business Now!

In part 1 of this article series we met 3 individuals with unique backgrounds that left corporate and forged their own way. Here we illustrate 2 addition stories along with important strategies and tactics you need s you go forward in your own business. This journey of starting your own business is not for the faint of heart, but the success you will find will be life-changing.

Here is what you will learn:
1. Franchising is a good option for a business.
2. Doing your own business is very rewarding.
3. How coaching is vital to making your business a success.

First Entrepreneur

Our first entrepreneur, was a successful high-level executive first at Ford and then at Terex, a firm focused on lifting and material processing products (e.g. cranes), with all the associated perks and incentives. Meet Pete Gilfillan. He had the good life and no reason to change until one day…

Alan: I saw that your main business is helping people evaluate franchises (FranChoice). How did you get started in your own business? What triggered that decision?

Pete: I was a corporate executive, first with Ford and later with Terex and they literally owned my life. I was traveling all the time. I just decided one day I had had enough and I would be an entrepreneur.

Alan: Tell me more about what happened when you decided to leave corporate life.

Pete: In my last position, I was with Terex. I live in Chicago, but the Terex is headquartered in Connecticut and I was on the road 6 days a week and much of the travel was international. With all the travel I didn’t eat right, didn’t exercise and frankly I was miserable. I was in another country and I woke up in the middle of the night and I couldn’t remember what country I was in. I realized then I had had enough. When I got back to Chicago, I told my wife about the decision. At first my wife wasn’t keen on the idea of my leaving corporate. She saw the practical side of staying in corporate (financial security), but I knew I needed to make a change. I quit my job and I started working with a franchise consultant in order to find a franchise. After a few months we found Junk King and saw that it was be a good fit. I liked that it was a service based business and could be scaled up; such as adding trucks as the business grew and it had little overhead. Later, I started to work with FranChoice, where today I’m one of the top franchise consultants. I really like the way their business model works. There is no cost to individuals (companies pay FranChoice) and it gives me the opportunity to do what I love most, which is to help people find the business that meets their needs.

Alan: That’s great. You are able to do what you love. Let’s change gears for a minute. I saw that you wrote a best-selling book. Writing a book is a big step. How did you come up with the idea for your book?

Writing is a key way to demonstrate your expertise and build your business

Pete: Darren Hardy, who is pretty well known in the entrepreneur circles, is my mentor. I went to his High Performance Summit and Darren said one of the best ways to give back is through writing a book. Since I have a lot of knowledge about the franchise business, doing a book on it was a good fit.

Alan: How did you find the time to write?

Pete: There is many ways to write a book. I found a company that would write the actual words while I talked. I would put together an outline for each chapter and talk for a couple of hours with the writers. We would meet for 2 hours a week, either early morning or late at night. After a draft of the book was created, I had someone edit the book. Even then it took a year and a half to complete the book.

Alan: How did you go about publishing it?

Pete: I was able to find a publishing company through my business coach.

Alan: It had to be daunting to start your own business after being in corporate. What is one thing you wish you knew before you started your own business?

Pete: If I could have been able to keep my corporate job and invested in franchise and then make the leap instead of going in cold to my own business, it would have saved me a lot of angst. I may have done something different than Junk King. I could have started a franchise on a part-time basis, say 15 hours week. With Junk King there was no way to do it on a part-time basis.

Alan: What’s next for you?

Pete: Speaking engagements, so I can reach more people and continue to work with ExecuNet, which is a private community made up of over 750,000 CEOs, VPs and various leaders and influencers.

Alan: Any final words?

Pete: I would say that for franchising, people need to have an open mind. When people ask me about franchising, they have already made up their mind that it would be food (McDonalds, etc.) They have that in mind because they see a lot of people eating at those restaurants so they assume it is a good business to get into. I help them understand that the food business is very competitive; has high capital investment and a high cost of goods sold (the food). There are over 3000 franchises in every conceivable business that may fit their needs. It doesn’t have to be food.
But regardless of what business you go in, whether it is a franchise or not, you need to work hard. There is no substitute for hard work.

Alan: Good words to live by. Thanks for your time.

Second Entrepreneur

Our second entrepreneur was a successful telecom executive before going into his own business. He shares key ideas on making your business grow. Meet Rick Lochner.

Alan: How did you come to be an entrepreneur?

Rick: I’ve known for some time that I wanted to be in my own business and that it would be in the leadership area. I worked with entrepreneurial company and it was sold 2 years after I started. I went to another company and 2 years later it was sold. The turmoil of being at companies that are going through turnarounds is very difficult for everyone involved. It is very long hours, great stress and often the rewards of that hard work just aren’t there. I’ve been laid off 4 times in my career so I knew corporate has no security. I even negotiated my severance package before I went to work a healthcare company.

Alan: How exactly did going into your own business occur?

Rick: My wife and I were having brunch with a couple and we talked about how it would be great to start business and details on what that business would look like when it started in a few years. At the end of the meal, I said, “Why are we waiting; let’s do it!” It was one of the best decisions I’ve ever made.

Alan: What do you like best about being an entrepreneur?

Rick: The best thing is I get to do what I love. In corporate, there were many things I had to do that I really didn’t enjoy. Being an entrepreneur, being in my own business, enables me to live with purpose and that is very meaningful to me.

Alan: Is there anything you would do differently now if you were just starting your business?

Rick: I would have pursued the non-profit market right away. I didn’t because people told me there is no money in that business, but that is not true. That market needs to be approached differently than for-profit but they need my services just as much. Now non-profit is 25% of my business. But you asked if I would have done anything differently and the answer is no. The business strategy worked and I would have approached starting the business the same way.

Alan: What challenges did you have starting out?

Rick: I started the business in July 2008. The US was already in a recession and financial markets were in turmoil and little did I know things in the business world were about to get a lot worse. I had worked in telecom for many years as an executive and I had been quite successful. I had a load of contacts at my previous company, Sprint; there were many people that knew me well and respected me but I was not able to get business from them. They still saw me as a telecom executive and not as knowledgeable in leadership development, even though I had been developing leaders at Sprint. I had traveled a lot during me years in corporate and my connections in Chicago were no better than in Atlanta or any other U.S. city. I knew I needed to develop roots in the local community. I joined Naperville Area Chamber of Commerce and started to created circles of influence. In time the contacts I made developed into connections for the business. It wasn’t easy, but I went all in; 100% to make the business work.

Why having a part-time business is so important

Alan: What advice would you give to someone that is climbing the corporate ladder?

Rick: Every corporate employee should have a part time gig to provide a bridge to go into business for themselves or just to have a secondary income source. I started teaching leadership at Keller School of Business in 2004. Teaching helped in the 8 months transition to my business full-time. It provided income after getting laid-off; making it easier to focus on the growth of the business and not where the next paycheck was coming from.

Alan: What has been the biggest challenge in your learning curve as an entrepreneur?

Rick: Marketing was new to me; I had not worked in that area. So I put together my business plan and my marketing plan and discussed it in detail with my two mastermind groups. They both said the business plan was great and was going to work but the marketing plan was not good. So I was tutored in marketing from people that were 20 years younger than me and their advice was spot on. This taught me a couple of valuable things. 1) You have to know what you are good at and what you are not good at and find experts in the areas that you are not good. 2) Spend a lot of time with people 20s to early 40s in order to gain insights on trends.

Alan: What additional advice would you give to someone that was looking to start their own business?

Rick: Know what problem you are trying to solve and position yourself so that is clear that you are the only one that can solve it. Too many people get hung up on their product or service and less focused on the problem to be solved. If you are going to go for it, then you really have to go for it. At the core, you have to know how to solve the problem in a unique way.

Alan: How did your writing a book come about?

Rick: The business model I developed has been a work in progress since 1999. I used that model to align the business at every organization I led as an executive. Often we try to fix a problem in an isolated way which doesn’t work. The process may not be broken; it may be the people, so you need a holistic approach. I wrote the first book in 2012 to complete my initial business strategy and a book does that. I was advised by a couple of authors and self-published it. I needed to promote the business alignment method and the book helps clarify the model as well as promote the business. I asked clients what is perfect length for a book and they said a Chicago to Los Angeles flight, which is about 4 ½ hours.

Alan: You’ve actually published multiple books. How did you come with your ideas?

Rick: The second book was to help the individual leader and the third book was for the entrepreneurs. I write books that apply to the business areas I work in.

Alan: How do you find the time to write?

Rick: The secret to success is having a coach. I’ve had 3 accountability coaches so far and each one helped me in a different way. When I first started the business, I needed an accountability coach; someone that would keep me accountable and keep me encouraged. She was the type of person I needed at that time. Keep in mind, I was starting this business during the depths of the Great Recession and needed that support. The second coach helped me write the books, not from the standpoint that he had ideas for the book, but he was able to get me moving along on the development of the book. I actually wrote the first book while my wife was driving during vacation because I was on a self-imposed deadline and needed to get it done. The third coach has helped me grow the business and take it took another level. If I would have had her in the beginning, it would not have worked well. Now that the business is growing and I am at a different place in my thinking and my business, she is exactly what I need.

Alan: Any final thoughts?

Rick: I talked with 20 different coaches before starting out in leadership coaching and based on my research, billions of dollars is wasted on leadership that doesn’t work. I am on a crusade to change that one leader at a time. It will take time to undo the wrong things that leaders are doing today; takes time to unlearn. But I will continue to work with them, one leader at a time. It is my passion.

Brainstorming To Start A Small Business – Questions To Answer

Hello readers and potential future entrepreneurs. I understand the feeling; desire to create, operate, and succeed. Throughout my professional career, I have learned that there are numerous steps that must be taken in order to organize opening and operating a small business. I have put together a few questions which aspiring entrepreneurs should, at the very least, consider reading over. There are many questions that may arise with opening a small business, and I will address a few of those questions briefly in the following list of questions one may ask while brainstorming.

What type of business do you want to open? There are various business endeavors an entrepreneur could involve themselves in. It all comes down to what knowledge one has, or is willing to obtain. Are you a restaurateur? Repairman? Plumber? Home health / assistance? Do you have experience managing or working at such establishments? Do you need formal education from an institution? Will you work as a sole proprietor, or a partner / member? Research limited liability corporations (LLCs) in addition to sole proprietorships and partnerships. S corporations are another option, but they are for business with stockholders, and may not be right for your particular business application.

What kinds of licensing and/or permits are required? Each business will have different licensing requirements; it all comes down to what the entrepreneur ultimately chooses to do. A restaurant would need food safety licensing in addition to basic business licensing, and if alcohol is on the menu – there is another permit the entrepreneur would need to legally sell alcohol on the premises. Repair oriented businesses would need at least the business license to repair, but if they sell parts as well, they would need to have “retail” listed on their business license in addition to “repair”. Health care services require at least formal education and licensing as an LPN, RN, or one of several other health care related licenses. Be sure to check your state’s laws to ensure what is necessary to operate your type of business.

What training / education / certifications are required to legally run this business? We touched upon this in licensing / permits, however there is much more involved than the required licensing. For example, one cannot operate a vehicle collision repair business without the knowledge of performing those types of repairs. There are schools that can be attended to learn what must be learned to effectively operate nearly any kind of business. However, there are also businesses where experience is enough to operate effectively without needing any formal education (lawn care, house cleaning just to name a couple). Also, there are certifications for training in nearly, if not all, care industries.

Does this business require a storefront? Retail establishments will undoubtedly need a storefront. Bear in mind, retail business will have a much larger initial investment than a service based operation. That initial investment is inventory. Some service businesses may not need a storefront to operate, as much of the service performed could very well be on-site. If a storefront is necessary, be sure to consider delivery or on-site service if it is feasible for your operation.

How much will it cost? This number will vary wildly based on the type and size of business you are planning. For smaller businesses, this number could be as low as $200 for a license and/or permit, or as high as a million dollars or more. Obviously, inventory is very expensive, and so are specialized tools for performing extremely precise work. Calculate the expected opening and operating expenses. Determine what size storefront is needed (if applicable), and research local commercial realty properties, locations, and prices. It is absolutely cheaper to rent in the short-term, although the thought of owning property that is paid off is very tempting. Prices on most things will vary based on your location. Employees are another cost, if your business warrants employees. When employees come into the equation as opposed to sole proprietors or partnerships, one must add extra insurance for the business (unemployment insurance comes to mind). Check with your selected insurance company for which types of additional coverage are required, and if offering health insurance can be done reasonably. Those employees will also need to have taxes paid on their wages – part from the employee’s paycheck and part from the company. Another potential cost is repayment of loans, if you don’t already have the capital needed to open your business. Basic operating expenses are not to be forgotten, as heating/cooling, Internet connectivity, and utilities will be regular expenditures for any storefront. On-site service operations cost very little when compared to a physical storefront.

How can an individual pay for this? If you do not have the funds available, which is very common, applying for loans is a way to attain funding. Be sure to have a business plan with projected expenses and revenues. There are other ways to gain funds for a business. Look into grants. While they are not very common, they are a potential source for assistance nonetheless. If many people believe in your dream, one could possibly acquire donations from those individuals.

What about accounting? Bookkeeping is a necessity – research which accounting/bookkeeping software would work best for the type of business you are planning. Point-of-sale (POS) systems are needed for “ringing up” and selling inventory or goods to the customer. POS systems keep track of sales, sales taxes, employee labor dollars spent, and many other items. If you are apt at creating spreadsheets, you may be able to keep track of your own inventory depending on your particular business model.

I hope this brief listing of questions and potential answers has been of assistance to aspiring entrepreneurs. Although there are countless successful entrepreneurs who have little or no formal education in business, it is never a bad idea to research courses regarding administration and management. Be sure to take a look at the Small Business Administration’s website at http://www.SBA.gov for more helpful information.

The author, Johnathan Baker, is an educated entrepreneur, with over ten years of experience in small business administration and management. Opening any type of business is no simple task, as many things must be considered. With experience opening, operating, and managing small businesses, the author aims to help aspiring entrepreneurs in realizing their dreams. While the questions are not all inclusive, they are, at the very least, a good bit of information to consider throughout the beginning processes of opening a small business. Take the information provided and begin or continue working on your business plan on the road to entrepreneurship.

How To Promote Your Business In Today’s Economy

Marketing a business is undoubtedly one of the most daunting tasks for any new entrepreneur. It’s one thing is to establish a business, but it is another thing to promote it. There are so many businesses, created by passionate people, that eventually collapse due to one reason – a lack of sales.

The purpose of any business is to sell something; either tangible or intangible. Tangible products are your tradition retail type of stores. Intangible products tend to be more service oriented. It is possible to have a combination business (such as painting; carpet installers, etc.). However, every entrepreneur is faced with the same problem of making their business known to the public in order to attract as many customers as possible.

There are many ways of promoting a business. The way you promote your business will basically depend on the type of industry your business belongs to. What works perfectly well for one business may not work for another type of business. Therefore, discretion is advised in adopting any of the steps listed below in promoting your own business:

1. Create a Website: Setting up a website is the surest way to make your business known by your potential customers. The first thing people do when trying to find out about your company is to search for it on Google. Your website has a way of creating a particular perception about your business. The more professional your website looks, the more professional your business will be perceived. The logical corollary is that you should link your social media channels back to your website.

It is not enough to just create a website, it is vitally important that you optimize your website by submitting it to major search engines like Google, Bing and Yahoo. This will enable your website to come up on those search engines whenever potential customers are searching for a product or service you offer.

2. Local Advertising: A business needs to be advertised to the people in the immediate area. A business owner may choose to advertise using billboards, posters, handbills, or any other affordable form of advertising. A company with a good budget may advertise with local newspapers, magazines, television and radio stations to attract a very large audience. Of course, this depends on the type of business you are in. An online only business might not want to try advertising on some of these outlets.

3. Conduct Social Media Campaigns: Advertising via social media is the cheapest and easiest way to reach out to your customers. Using Facebook, Twitter, Pinterest, Instagram, LinkedIn, etc. is free or relatively cheap. You have the ability to reach a larger audience than you could reach with local advertising.

There are over one billion active users on social media. Tapping into this huge resource will give you a greater chance of connecting with more people and introducing your business to them.

4. Email Marketing: Another good way of taking your business directly to your customers is by sending emails to your current or past customers anytime you have a new product. This is not a difficult task. You can do this by requesting for email addresses on your website or invoices. You can encourage your website visitors to give you their email address in exchange for a gift available for instant download to their email inbox.

5. Send another offer to customers immediately after a purchase: When a customer buys from you, introduce them to another product/service you offer. This is a great way of marketing your products to customers. Customers who buy your products have proven that they are able to pay for your products/services and that they have a level of trust with you. You should seize the opportunity to introduce other items or services you offer to them. Even though they may not buy right then, at least they know you are offering that service or item as well.

6. Ask your customers for referrals! You would be surprised at how quickly my business grew when I implemented a system of asking for referrals! I literally doubled my income in a matter of months. I also kept my schedule full of new appointments! Referrals could grow your business (online or traditional) exponentially! Think about it like this: It takes you (for example) 1000 leads to get ONE subscriber or appointment. Let’s assume you close 1 out of 3 subscribers or appointments and make them into customers. So it takes you 3000 leads to get ONE customer. If each customer provides you with three referrals, and the same ratio holds true (which it should double because your customers are not going to send you to people to make them mad – they will send you to people they know need your services), now each one of those purchased leads results in TWO sales! Then you ask that customer for three referrals – and the cycle keeps going.

These are just some of the ways in which I have built my business. Some of these techniques may not work in your business niche. If any of them do apply and you are not currently trying these ideas – give them a try! The results could, literally, catapult your business to the next level!

How Being Authentic Will Help Your Network Marketing Career

People can see through smoke and mirrors. Maybe it was different in years past but these days people are very smart. In this article, we are going to talk about how being authentic will help your network marketing career.

Let me first let you know that being authentic to me does not mean that you share all of your business with the world. Being authentic means being in line with whatever message it is that you are sharing. If you are talking about financial freedom and you don’t have it, you should be talking about how you are working toward it and what you are learning instead of trying to make people think that you already have it.

One of the things I remind myself and teach to my team is that the truth is good enough. Maybe we are not impressed with the success that we have so far but it could be just what the person we are talking to needs to hear.

When I am talking about success, I don’t even necessarily mean monetary success levels, it can even mean that you’ve enrolled one person or got one customer. Whatever your story is, you have to be good with your story and be authentic. This does not mean that you tell the world all of your problems. People don’t need to hear all of that. You can give your story after you’ve gotten through your challenge. When was the last time people were inspired by a rags to rags story?

When you are talking to people just connect with another human being and be genuine in your writing and any other communications as well. The more that you do this, the more people will know, like and trust you. We all know that these are the people that we love to do business with and that is how your business will be helped by being authentic.

Tips To Help You Plan A Fulfilling Cruise

Cruises are some of the most exciting vacations you can choose to enjoy. They offer unbeatable value because you do not have to think about constant transportation needs from place to place and neither do you have to pay costly airfares to your destination. The cruises give you the chance to enjoy refreshing sea air helping you relax and simply enjoy the warm ocean breezes whenever. With so many ports scattered around the world, you can place a cruise travel to visit areas that you have always wanted to visit.

If you love water and water activities, then cruises will prove to be most rewarding to you. But then to enjoy the most pleasant experience you still need to plan properly for your cruise. When everything is in order from the initial stages, then you are bound to enjoy a fulfilling vacation on a ship.

1. Know the number of people cruising with you

If it is just a few of you, then planning should be easy, but you will need a lot more planning and coordination when you plan to travel with more family members and friends. If you are bringing children along, then you need to make sure that the cruise package has plenty of activities for them too. You can plan for a private kind of cruises or you can choose to pay for cruises that accommodate lots of other people headed the same direction you are. The important thing is to choose what works for you and the people you are tagging along.

2. Choose the best cruise length

Cruise packages differ in length and the vacation time you have available should help you select the length that is most suitable. A cruise can be only a few days or you can choose one that goes for a week and more. A weekend cruise can be a great choice for those with little time to spare. With so many destinations and packages, you should be able to plan a cruise length that you can afford and enjoy to the fullest.

3. Pick the best stateroom

People have different preferences when it comes to cruises and your stateroom choices should be guided by your vacation preferences. For instance, if what you dream of is lounging in a private balcony as you enjoy the gracious tropical views, then a balcony stateroom is the ideal selection. Couples can cruise in a suite or a penthouse to get the most from the cruise vacation. If you are a little pressed on a budget, then you can always settle for an inside stateroom. Some cruise packages can offer you additions such as 24 hour butler for your luxury experience.

4. Consider onboard activities

Even when you are going on a romantic cruise vacation, you will definitely need activities to fill your time on board. Find out what activities you will find on-board and how exciting they will make your cruise. Spa services, wine tasting, bingo, culinary demonstrations, live entertainments and others are some of the most popular on most cruises.